Digital Marketing Solutions

mariruifer@gmail.com

1. Strategy and Planning

  • Market and competitor analysis.
  • Development of digital marketing strategies.
  • Definition of buyer personas (ideal customer profiles).
  • Creation of content and campaign roadmaps.

2. Social Media Management (Social Media Marketing)

  • Content creation and scheduling.
  • Social media management and monitoring (Facebook, Instagram, LinkedIn, Twitter, TikTok).
  • Social media advertising (Facebook Ads, Instagram Ads, LinkedIn Ads).
  • Metrics analysis and campaign optimization.

3. SEO (Search Engine Optimization)

  • Technical and content SEO audit.
  • Website optimization to improve Google rankings.
  • Creation of SEO-optimized content (blogs, landing pages, product descriptions).
  • Link building (external link strategy).

4. Digital Advertising (Paid Media & PPC)

  • Google Ads (Search, Display, YouTube).
  • Social Ads (Meta Ads, LinkedIn Ads, TikTok Ads).
  • Retargeting and remarketing.
  • Campaign optimization to maximize ROI.

5. Email Marketing & Automation

  • Creation of email marketing campaigns.
  • Implementation of email automation (welcome emails, abandoned carts, follow-ups).
  • Audience segmentation and personalization.
  • Analysis of open rates and conversion rates.

6. Content Marketing & Branding

  • Creation of SEO-optimized blog articles.
  • Development of ebooks, infographics, and whitepapers.
  • Video marketing and podcast strategy.
  • Brand identity creation (branding, tone of communication).

7. Analytics & Optimization

  • Implementation of tools such as Google Analytics, Google Tag Manager, and Hotjar.
  • Analysis of KPIs and campaign metrics.
  • Creation of customized dashboards.
  • Data-driven optimization to improve conversions.

8. Web Development & User Experience (UX/UI)

  • Design and development of conversion-optimized websites.
  • Creation of landing pages for campaigns.
  • Improvement of user experience (UX) and website usability.
  • Implementation of A/B testing for optimization.

9. Ecommerce & Growth Hacking

  • Optimization of online stores (Shopify, WooCommerce, Magento).
  • Strategies to increase conversions and reduce abandoned carts.
  • Implementation of loyalty and subscription programs.
  • Use of growth hacking techniques for sales acceleration.

10. Training & Consulting

  • Digital marketing training for internal teams.1. Strategy and Planning
  • Market and competitor analysis.
  • Development of digital marketing strategies.
  • Definition of buyer personas (ideal customer profiles).
  • Creation of content and campaign roadmaps.
  • 2. Social Media Management (Social Media Marketing)
  • Content creation and scheduling.
  • Social media management and monitoring (Facebook, Instagram, LinkedIn, Twitter, TikTok).
  • Social media advertising (Facebook Ads, Instagram Ads, LinkedIn Ads).
  • Metrics analysis and campaign optimization.
  • 3. SEO (Search Engine Optimization)
  • Technical and content SEO audit.
  • Website optimization to improve Google rankings.
  • Creation of SEO-optimized content (blogs, landing pages, product descriptions).
  • Link building (external link strategy).
  • 4. Digital Advertising (Paid Media & PPC)
  • Google Ads (Search, Display, YouTube).
  • Social Ads (Meta Ads, LinkedIn Ads, TikTok Ads).
  • Retargeting and remarketing.
  • Campaign optimization to maximize ROI.
  • 5. Email Marketing & Automation
  • Creation of email marketing campaigns.
  • Implementation of email automation (welcome emails, abandoned carts, follow-ups).
  • Audience segmentation and personalization.
  • Analysis of open rates and conversion rates.
  • 6. Content Marketing & Branding
  • Creation of SEO-optimized blog articles.
  • Development of ebooks, infographics, and whitepapers.
  • Video marketing and podcast strategy.
  • Brand identity creation (branding, tone of communication).
  • 7. Analytics & Optimization
  • Implementation of tools such as Google Analytics, Google Tag Manager, and Hotjar.
  • Analysis of KPIs and campaign metrics.
  • Creation of customized dashboards.
  • Data-driven optimization to improve conversions.
  • 8. Web Development & User Experience (UX/UI)
  • Design and development of conversion-optimized websites.
  • Creation of landing pages for campaigns.
  • Improvement of user experience (UX) and website usability.
  • Implementation of A/B testing for optimization.
  • 9. Ecommerce & Growth Hacking
  • Optimization of online stores (Shopify, WooCommerce, Magento).
  • Strategies to increase conversions and reduce abandoned carts.
  • Implementation of loyalty and subscription programs.
  • Use of growth hacking techniques for sales acceleration.
  • 10. Training & Consulting
  • Digital marketing training for internal teams.
  • Consulting on customer acquisition strategies.
  • Digital strategy audits and improvement proposals.
  • Consulting on customer acquisition strategies.
  • Digital strategy audits and improvement proposals.